Joyce & Faith
CEO's
Hi, I’m Joyce, and this is my dog, Faith. I’m the founder of Good Goods For Dogs, and Faith is our official taste tester. Without her, there would be no inspiration—and no company.
Faith
Taste Tester Board President & Ceo
Faith is a 7-year-old American Cocker Spaniel with a taste for the finer things in life—gourmet meals, stylish bandanas, and peaceful nature walks. She loves socializing with friends and has a keen eye for spotting squirrels, bunny rabbits, and other curious critters. A proud food allergy survivor, Faith’s journey inspired the creation of this company, turning her challenges into a mission to help other dogs thrive..
Joyce
Creative Director, Chef, DIY enthusiast, Salesperson, Customer Service rep, Shipping & Handling, Accountant, Payroll—you name it, I wear the hat!
I’ve been a nutritional coach for people for over 12 years, and when my dog Faith developed food allergies, it sent me deep into research on what we feed our dogs—and what we should be feeding them. Just like with human food, many commercial dog foods contain ingredients that can lead to illness, disease, and less-than-optimal health.
I love my dog deeply, and I want her to live the best life possible. For me, that starts with nutrition—just as it does for you and me. Our dogs’ lives are heartbreakingly short, and too many suffer in their senior years due to poor diets, missing out on the full span of a healthy life.
Over the years, I’ve found myself sharing a wealth of information with fellow dog parents, wishing every loving dog owner could have access to the knowledge I’ve gained. That’s why I started this company—to help dogs everywhere live healthier, happier, and longer lives.
Chaos
Taste Tester Board Member
Chaos is a 15 year old German Sheppard. She has been with the company since day one and is one of our master taste testers. Her favorite Good Goods For Dogs treat is everything! Her favorite Good Goods For Dogs meal is everything! There's not one thing that Chaos has turned her nose up at, it's all good. Chaos loves being at one with nature. She loves going for walks, hiking, camping, swimming, and playing fetch. We can always count on chaos to verify the worthiness of our meals and treats.
Raven
Taste Tester Board Member
Meet Raven. He’s been with us since day one—and let’s just say, he’s got a refined palate. If Raven approves, you know it’s seriously good. He’s all about making new friends, reconnecting with old ones, and of course, looking dapper while doing it.
Carly
Taster Tester Board Member
(RIP 4/24)
Meet Carly. She’s been with us since day one and had a true eye for style—sweaters, toys, fancy collars, harnesses… and she never said no to a good gift. Carly was my go-to girl when it came to testing treats and food. She was easy to please but never afraid to speak her truth—if she didn’t like it, you knew! We honor her passing and the joy, love, and spirit she brought into our lives every day.
Dobbie
Taste Tester Board Member
Meet Dobbie, she is one of our original taste testing board members. Dobbie is very sophisticated and poised; you have to be invited in order to be in her pack, however she absolutely loves and welcomes the kids. Dobbie keeps up her petite figure by taking long walks, playing fetch and taking long naps. Dobbie is very selective when it comes down to her meals and treats, that's why we love having her as a taste tester board member. She loves almost all of Good Goods For Dogs meals and treats, but if I had to guess it, I'd say her favorites are the homemade Jerkys and the holiday meals.